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For Immediate Release - September 2, 2003
eSellerate Announces Support for Payer Authentication Protection Service
Lincoln, NE, -- eSellerate, a leading software commerce provider, today announced that their world-class sales solutions now support Payer Authentication as an expansion of their broad spectrum of complementary fraud protection services.
This new service is designed to significantly reduce fraud and customer disputes by allowing cardholders to enter a personalized password during the purchase process. This password authenticates the cardholder to the issuer, reducing the chances of fraudulent use of cards and unwarranted chargebacks.
"Our goal is to deliver sales solutions that are desired, if not required, by the digital marketplace," said Patrick Lambrecht, Marketing Director for eSellerate, Inc. "The Payer Authentication service is an example of eSellerate's leadership in the e-commerce industry by providing our publishers with secure payment services so that they may, in turn, better serve their customers. It is simply another tool added to the fraud prevention tools and techniques that will be deployed in a variety of different scenarios to continue our efforts to eliminate fraudulent activity."
About eSellerate
eSellerate is a leading software commerce provider focused on providing the tools and solutions for software publishers and other digital goods providers engaging in digital distribution and sales strategies. Founded from within MindVision Software, the leading provider of installer utilities like Installer VISE since 1987, they offer groundbreaking solutions to some of the largest software companies in the world, such as Microsoft, Apple and Adobe.
Patrick Lambrecht
eSellerate
patrick@esellerate.net
www.esellerate.net
eSellerate is a registered trademark of eSellerate, Inc. All other brand names mentioned are trademarks or registered trademarks of their respective holders and are hereby acknowledged.
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